DBC develops brand for new LASIK surgery center

The first LASIK surgery center to offer blade-free LASIK surgery using the Wavelight Refractive Suite is opening in Lacey, WA. And DBC was retained to develop the center’s brand, website and other collateral materials including signage, patient welcome packets and invitations to grand opening events. DBC is also managing the center’s ongoing advertising campaigns.  Dr. Jay Rudd, Aurora LASIK’s founder is a well-known eye surgeon in Thurston County. He continues to see surgery patients at Clarus Eye Centre while performing the all-laser LASIK procedures at Aurora. Dr. Rudd also offers KAMRA lens inlays which allow you to see up close and far away more clearly. Who isn’t ready to ditch those readers! Congrats to Dr. Rudd and his team!